Enlarges cycling portfolio by introducing a new helmet, an all-new light weight neck brace construction, and top-of-the-line knee guards
CAPE TOWN, South Africa (August 25, 2017) – Leatt Corporation (OTCQB: LEAT), a global developer, marketer and distributor of personal protective equipment for all forms of sports, and whose products include the flagship Leatt-Brace®, announced today, the launch of its all-new, 2018 apparel line for trail riding, including jerseys, shorts, gloves, jackets, hydration, and an attractive price point helmet featuring 360° Turbine safety technology.
The European launch of the 2018 gear line will take place at the Eurobike International Bicycle Exhibition in Friedrichshafen, Germany, August 30 – September 2, 2017 (Booth B4-204), and the North American launch will be at the Interbike International Bicycle Exposition at the Mandalay Bay Convention Center in Las Vegas, September 20 – 22, 2017 (Booth 24243).
Leatt CEO Sean Macdonald commented: “We are excited to introduce our brand-new gear for 2018, specifically designed for trail-oriented cyclists, including a new helmet, an all-new neck brace design and top of the line knee guards. We believe that this line of products is another stellar example of the quality of Leatt innovation design and engineering. It is also another step forward in our corporate goal of expanding our design and engineering talents into products for larger, more global and more consumer-oriented markets.”
“Our new Leatt DBX 3.5 Neck Brace is the lightest neck brace in the Leatt range, approximately 30% lighter than our existing 5.5 models. Using advanced engineering and manufacturing techniques that included combining an in-molded EPS construction with a polyamide core similar to what is found in high-performance bicycle helmets allowed us to reduce both weight and cost for the benefit of thrill-seeking gravity riders worldwide,” added Mr. Macdonald.
“The helmet market is one of the largest product categories in sports safety equipment. Our new DBX 2.0 Helmet has great technology coupled with advanced comfort features. Ten turbines lining the helmets enable brain and rotation safety and reduce the head impact at concussion level by up to 30%, and the rotational acceleration to the head and brain by up to 40%. This helmet also has 20 vents to ensure maximum ventilation and comfort for the rider. It is lightweight and equipped with Quattro Force Control for easy custom-fitting and a breakaway visor, all at a very attractive price,” points out Macdonald.
“Our new 1.0 apparel line consists of slim/tailored fit jerseys and shorts, made of very light, robust, breathable fabrics, and four-way flex shorts with chamois lining and two zipped pockets. This range includes new styles – a more casual-looking tee with a hidden pocket, and a classic ½ zip jersey with ventilated back panel, three bigger stash pockets, a super lightweight, compact, windproof, water-resistant jacket made of breathable stretch fabric, and our improved comfortable, tear resistant 1.0 GripR gloves with a new MicronGrip palm. We also launched our unique, new 6.0 Knee Guard knee pad that combines classic soft protection construction with two hard shell sliders, one classic main hard shell at the kneecap and upper shin, and the second one along the top of the knee. These caps improve sliding characteristics on rough terrain, so impact forces are reduced and the knee guard does not slip during crashes. Our knee guards come in a variety of colors, are attractively priced, are still pedaling-friendly and offer proper ventilation with new thoroughly perforated main fabric at the front and very breathable mesh in back. I am extremely proud of Leatt’s team of dedicated biomedical engineers, designers and developers who strive to enable more riders globally to push through their limits with exceptional innovative protective gear,” Macdonald added.
About Leatt Corporation:
Leatt® Corporation develops personal protective equipment and ancillary products for all forms of sports, especially action sports. The Leatt-Brace® is an award-winning neck brace system considered the gold standard for neck protection for anyone wearing a crash helmet as a form of protection. It was designed for participants in action sports or riding motorcycles, bicycles, mountain bicycles, all-terrain vehicles, snowmobiles and other vehicles. For more information, visit: www.leatt-corp.com. | www.leatt.com.
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This press release may contain forward-looking statements regarding Leatt Corporation (the
“Company”) within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. All statements, other than statements of historical fact included herein are “forward-looking statements” including statements regarding: the significance of the launch of the 2018 product line and its impact on the Company’s results of operation; the general ability of the Company to achieve its commercial objectives, including its efforts to expand its product catalogue beyond protection products into larger consumer markets; the business strategy, plans and objectives of the Company and its subsidiaries; and any other statements of non-historical information. These forward-looking statements are often identified by the use of forward-looking terminology such as “believes,” “expects,” “anticipates,” “seeks,” “should,” “could,” “intends,” or “projects” or similar expressions, and involve known and unknown risks and uncertainties. These statements are based upon the Company’s current expectations and speak only as of the date hereof. Any indication of the merits of a claim does not necessarily mean the claim will prevail at trial or otherwise. Financial performance in one period does not necessarily mean continued or better performance in the future. The Company’s actual results in any endeavor may differ materially and adversely from those expressed in any forward-looking statements as a result of various factors and uncertainties, which factors or uncertainties may be beyond our ability to foresee or control. Other risk factors include the status of the Company’s common stock as a “penny stock” and those listed in other reports posted on The OTC Markets Group, Inc.
Chief Executive Officer
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Michael Mason (investors)
Len Hall (Media)